Custom Analysis:

There are often times when a problem arises that a simple map or demographic report cannot solve. Sometimes this involves researching and analyzing custom databases. Other times it could involve building site selection decision trees based on geographic indicators of existing locations. Or, it could resemble some of the projects below.

Some of our past projects include:

- Restaurant Performance Benchmarking: This project involved building the trailing 12-month averages of restaurant alcholic beverage sales, and then benchmarking different trade areas in the State of Texas to identify those trade areas with better-than-average restaurant performance.

- Trade Area Optimization (ongoing): One client provides us with customer address data, and we perform the necessary analysis to identify the primary and secondary trade areas of the retailers locations. Beyond that, we identify potential impact of new store locations based on the customer data provided for the existing locations.

- Strategic Planning: Nation-wide project to identify all the non-overlapping trade areas in the United States that were viable trade areas. The results were then filtered down against microeconomic, macroeconomic and demographic factors to score the highest potential trade areas nationwide.

       

 Phone: 214.261.9967 | Fax 214.461.0112
 17776 Preston Rd, Ste 240 | Dallas, Texas 75252 - map